Founded in 2005, with its headquarters in Bath, UK, The Filter is a global leader in Personalised Content Discovery and Recommendation solutions powering search, discovery and navigation features within the Telecoms, Mobile and Digital media industry. The vision of music legend Peter Gabriel, The Filter goal is to protect a customer from bad choices and present only content that they will want to consume, be this content Video, Music, TV, Apps, Games, ebooks, articles or adverts.

Through a scalable, robust and easy to implement SaaS (software as a service) offering, The Filter uses this vision to support the world's most innovative digital content services with a powerful and effective search, recommendation and personalisation solution that works on and across any connected device. The system helps optimise the management and delivery of entertainment within a rapidly growing global network of content owners, connected devices, aggregators and Tier 1 customers such as BT Vision (UK), Vudu (Walmart)(US), SBS (AU) and France Telecom / Orange (Europe and Latin America).